Matt Pritchett

The story so far.

Nineteen years, three states and a lot of shipped software. Filter it, scrub through the years, or step through it with j and k.

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21 moments, 2007 to 2026

  1. 2007

    1. Work

      First sites on the web

      I start building for the web, and find WordPress in the same year.

      More

      Over the next few years I build hundreds of WordPress sites, part time and then full time, and learn most of what I know about development by shipping things people use.

  2. 2013

    1. Life

      Virginia to Dallas

      We move the family from the heart of Virginia to Dallas, Texas, for a front-end developer role at The Richards Group.

  3. 2014

    1. Work

      Running WordPress at an agency

      Answering everyone's WordPress questions turns into a job: Technical Product Manager for all WordPress work at The Richards Group.

    2. Community

      Into the WordPress community

      WordCamp Austin on a whim, then co-organizing WordCamp DFW and joining the theme review team.

      Read the post →

  4. 2015

    1. Community

      A year for stories

      I start writing in earnest: practical guides for the churches and nonprofits building their first real websites.

      Read the post →

  5. 2016

    1. Community

      First CaboPress

      An invite-only week with fifty business owners. I meet people I'll work with and for in the years after.

  6. 2017

    1. Work

      University of Florida Health

      I join UF Health as a designer and front-end developer, and the family moves to Florida.

  7. 2018

    1. Work

      Sites for two syndicated podcasts

      The publishing site behind Animal Airwaves and Health in a Heartbeat, nationally syndicated shows, built for a small editorial team to run.

    2. Products

      Builder Blocks

      Back from my first WordCamp US, I launch a directory of Gutenberg blocks for people who build sites for clients.

      Read the post →

    3. Faith

      Mission Plannr

      A passion project: software that helps churches and nonprofits plan the work of their missions.

      More

      Giving churches and nonprofits the tools they need for their missions is something I'll always love. It's the thread that runs through my own products today.

      Read the post →

  8. 2019

    1. Work

      One theme, 700+ sites

      We launch a block-based theme across the UF Health system: millions of page views a year, almost 2,000 editors and authors.

      More

      A custom theme, plugins and a block library talking to third-party REST and SOAP APIs, designed and built by a small team over many late nights.

      Read the post →

    2. Work

      Saturday Drive

      I join the team behind Ninja Forms, Caldera Forms and SendWP.

    3. Life

      Home to Tennessee

      We move to Tennessee, buy our first house, and the family grows again.

    4. Products

      First iPhone app

      A contraction timer, from idea to the App Store in under two weeks, my first app in React Native.

  9. 2020

    1. Work

      Ninja Shop

      Principal developer of an eCommerce platform for WordPress: simple by default, with the advanced tools there when a shop grows into them.

    2. Community

      Laravel, written down

      A guide to testing Laravel 8, Jetstream and Inertia with Jest, for anyone stuck where I was.

      Read the post →

  10. 2022

    1. Community

      Finding my people

      Back at CaboPress, and this time out of my room: the deep, honest conversations that shape how I run a business.

      Read the post →

  11. 2023

    1. Products

      Email that earns its keep

      A talk on transactional email, and the money most stores leave on the table by ignoring it.

      Read the post →

  12. 2026

    1. Products

      Building my own products

      SendWP, transactional email for WordPress, run end to end, plus newer tools for online shops.

      More

      Agent Ready Shops and the AI Crawl & Citation Report for stores getting found by AI. I write the code and answer the support email.

      Try them →

    2. Faith

      Tools for the local church

      Keyhall for church rooms and keys, Phyle for church life: software built for how churches actually work.

      Try them →

    3. Work

      This site

      Nineteen years in, a new home on the web, built in Laravel. You're looking at it.

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